Pawsition

For pet owners

Your pet's safety net — for the day you hope you never need it.

Petlog logged almost 5,000 dogs and over 20,000 cats reported missing in just 18 months — and cats are reunited far less often than dogs. Registering takes two minutes; it stays quiet on your phone until the day it matters.

Register your petSee how it works
~25,000
pets reported missing on Petlog, Jan 2023 – Jun 2024
Petlog 2024
62%
cat reunion rate (vs 74% for dogs)
Petlog 2024
20s
for a neighbour to report a sighting (no account needed)
Pawsition flow

See the interface

The app, in your pocket. · Android

Demo · sample data
Lost near you
Map
My Pets
Report

Pets lost around you, live.

Rex
Rex · LabradorLOST
Last seen Shoreditch · 2:14pm
View public listing
Mark reunited
Map
My Pets
Report

One tap to mark lost or reunited.

Sighting
Rex spotted near Hoxton
6 min ago · 0.8 km away
“Running south down Kingsland Rd, looked healthy.”
Call the spotter
Map
My Pets
Report

Alerted the moment a neighbour spots them.

The problem

When your pet goes missing, your best chance is the neighbour two streets away.

But that neighbour has no idea your dog or cat is lost. Microchips only help once the pet is physically caught, transported and scanned — and 38% of chipped strays in 2023/24 had incorrect owner details. Facebook groups are slow, fragmented, and visible only to people already searching. A public map of pets currently lost near you fills the gap — every neighbour becomes a potential spotter.

What you get

Register once. Sleep better.

Two-minute sign-up

Photo, breed, microchip ID, distinctive markings. Once. Then forget about it until you need it.

One-tap 'mark as lost'

Drop a pin on where you last saw them. Their face appears on the public local map within seconds.

Instant sighting alerts

When a neighbour reports a sighting, you get an email the same minute — with their photo, location and contact details.

Shareable listing + poster

Every lost pet gets a shareable URL that doubles as a printable lost-pet poster.

Free forever

Owners pay nothing. We monetise via UK councils, vet groups and insurers — not you.

Cats too

Cats are the bigger reunion gap. Pawsition is built for both species.

What's next

Unlocks when you sign.

Push notifications (Android, soon)

Native Android app with push alerts for sightings in your area, even when your phone is locked.

Microchip auto-fill

Look up your chip ID against the national registries to pre-fill your pet profile.

Sharing kit

One-click links and printable PDFs for community groups, vets and lampposts.

Talk to us.

Register your petSee how it works

Sources